After winning numerous advertising awards, including the Nobel
Prize for
Art Direction, Tom found the pursuit of advertising as a serious
profession inevitable.
He began his career in the late `80s as an Art Director with the
Michael & Eliot agency
until their merger with DAA and subsequent syndication.
Tom joined DDB in 1993, as an Art Director/Copywriter. An uncommon joint title
for an equally unique individual. There he co-created Amtrak's humorous
"Wouldn't You Rather Be In One Of Our Cars?"campaign. As well
as producing memorable
work for the New York Lottery, Crunch Fitness, Bermuda Tourism,
and he was instrumental in winning the worldwide Irish Tourism account.
Tom, no stranger to the interactive world, received one of the
One Show's first awards
for interactive in 1996, with Ragu's "Mama's Cuccina" at www.eat.com.
In 1999 Tom joined the creative powerhouse of Red Sky, in San Francisco.
There Tom created such revoluntionary interactive work as:
Sprite.com, MillerLite Digital Football, and Sutter Home's MoodMaker,
which won numberous awards, including the One Show 2001.
Tom is a graduate of the illustrious Art Center College of Design in Pasadena, California.
He studied graphic design in Switzerland. And as an undergrad
at
California State University Los Angeles Tom concentrated on Genetic Engineering.
Tom also pursues Olympic level fencing, scuba and sky diving,
and writing for women's magazines.
He is currently working on a new book entitled "Advertising. As
If!"
which is certainly destined to become an industry standard.